Lawyer Website Redesign
The website for your law firm provides online users with a first impression of your website. Like so many other types of businesses, a lawyer’s website is the most effective marketing tool they have. That is, if it is designed properly and performs well for the users that land on it. So, how do you know if you need a lawyer website redesign? Below are some signs that your website’s performance could be better.
Your Website is Difficult to Navigate
Online users are accustomed to getting the information they are looking for in a matter of seconds. If they become confused on your website and do not know how to find the information they are looking for, they will leave and they may never come back.
Your Website is Not Optimized for SEO
Search engine optimization (SEO) includes many different tactics and strategies that get your website noticed by not only online users, but the search engines, as well. If your website does not incorporate keywords, on-page optimization, as well as optimization on the backend, it is not performing as well as it could.
Your Website is Not Optimized for Mobile
The majority of online users today are using mobile devices when they go onto the Internet. If your website is not optimized for mobile, it will not display properly on these pages. Users will become frustrated at the endless amount of scrolling they have to do, as well as the fact that your website does not load properly. This will also make users leave and go to a competitor’s site, which means it is time for a lawyer website redesign.
Your Website Does Not Have Quality Content
All websites must have quality content that does not only include relevant keywords, but that is also helpful to users. If you do not provide quality content that users find informative and engaging, they will not remain on your page. Also, if your content is not original, Google and the other search engines will penalize you by giving your website a lower ranking.
You Do Not Have a Blog
Blogs are a great way to generate more traffic to your site, and give you even more opportunity to rank well within the search engines. Online users also love to share blog posts on social media, which will give your law firm even more exposure. If you do not currently have a blog, you need a lawyer website redesign.
Your Website Consists of Long Pages of Text
Online users are much more receptive to images and videos than they are long pages of text. Images and videos are not only more interesting, but they are also useful when breaking up long paragraphs. A good lawyer website redesign will incorporate videos and images to attract more users and ensure they stay on your page.
Call Our Legal Website Redesign Experts
If you think it is time for a lawyer website redesign, our marketing consultants at MileMark Media can help. Call us today at 866-598-6235 or fill out our online form to schedule a consultation and to learn more.