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Law Firm Marketing

Skilled Website Design & SEO Agency For Law Firms

Law firm marketing is an important part of any successful legal practice. It is essential for law firms to have a comprehensive marketing strategy in order to reach potential clients and build a strong reputation in the legal community. Law firm marketing can include a variety of tactics, such as advertising, public relations, and digital marketing.

The major search engines such as Google and Bing receive millions of unique searches every month and in most cases, users are searching for a local business. Still, too few companies fail to claim their online business listing or do not put a great deal of thought into their website. Our top law firm marketing experts understand that your website directly correlates to the number of people that find your business, and we have the necessary marketing experience within the legal industry specifically. When you need a website for a new law firm, or you simply want to give your old website a fresher look, contact us for a consultation today.

Covering The Bases

Advertising is one of the most common forms of law firm marketing. Advertising can be used to reach potential clients and build brand awareness. Law firms can use traditional media such as television, radio, and print ads to reach a wide audience. Additionally, law firms can use digital advertising such as search engine marketing, display ads, and social media ads to reach a more targeted audience. Public relations is another important component of law firm marketing.

Public relations can help law firms build relationships with the media, other legal professionals, and potential clients. Law firms can use public relations to create positive press coverage, build relationships with key influencers, and increase visibility in the legal community.

Digital marketing is an increasingly important part of law firm marketing. Digital marketing can include a variety of tactics such as search engine optimization, content marketing, and social media marketing. Law firms can use digital marketing to reach potential clients, build relationships with influencers, and increase visibility in the legal community.

In addition to traditional and digital marketing tactics, law firms can also use other strategies to reach potential clients. For example, law firms can host events such as seminars or webinars to educate potential clients about their services. Additionally, law firms can use referral programs to encourage existing clients to refer new clients.

Finally, law firms should also focus on building relationships with existing clients. Law firms can use email marketing, social media, and other tactics to stay in touch with existing clients and build loyalty. Additionally, law firms can use client feedback to improve their services and ensure that clients are satisfied with their experience. Law firm marketing is an essential part of any successful legal practice. Law firms should use a variety of tactics such as advertising, public relations, digital marketing, and other strategies to reach potential clients and build relationships with existing clients. By implementing a comprehensive marketing strategy, law firms can increase visibility in the legal community and build a strong reputation.

Law Firm Website Design

Mobile is the future of the Internet. Smartphone and tablet adoption continues to grow year over year, over 90% of American adults own a smartphone. Some of the latest Google changes, especially the major ones, have revolved around mobile-friendliness and responsive websites taking precedence over non-responsive comparisons. What does this mean for your firm? It is time to be sure that your firm’s website is easily viewable and navigable on a wide range of mobile devices. Contact our law firm website design experts so we can help guide you through the process of upgrading your website and business.

MileMark Media Website Solutions Offer Your Firm Many Benefits:

  • Quick, convenient access to your firm website for potential clients
  • A simplified call to action and contact process
  • An improved user experience for all of your firm’s website visitors

Responsive Law Firm Websites Optimized For All Devices & Search Engines

Today, people use a number of devices to search online, which is why responsive web design is so important. Using responsive web design, our expert legal web designers will develop a website that is not only professional, but will also allow users to easily read and navigate your site without excessive panning, resizing, or scrolling, regardless of the type of device they are using.

Our law firm website design team will develop a spectacular, professional website for your firm using Responsive Web Design that provides an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices from mobile phones to desktop computer monitors.

Alternatively, you can go with a separate mobile website, but responsive is the recommended route. The separate mobile website option shows smartphone users a simplified yet easily navigable menu, convenient tap-to-call and tap-to-email buttons, a simple contact form, a map to your office location(s) and access to all website content.

By using Responsive Web Design, Google’s recommended standard for website delivery, our website team will ensure your website will adapt to an individual user’s device. Smartphone, tablet and desktop visitors will all see your firm’s website as if it was specifically designed for their device without having to zoom, scroll or in any way struggle to find the information they need when entering your website address. Trust our attorney website design team, we have designed thousands of top notch sites.

To learn more about the MileMark Media design difference and how we can help your firm capitalize on today’s new mobile reality, contact us for a free consultation.

Law Firm Website Redesign

No matter whether you want to update your law firm’s image or respond to your competition, our law firm website design experts will put our combined 45 years of legal website design experience to work for you. We have been a part of developing more than 5,000 websites for attorneys and law firms over the past 10 years.

With a MileMark Media Website Redesign your firm can rapidly and inexpensively transform your existing website into a conversion friendly and modern yet firm appropriate design.

Refresh and update your law firm’s website to:

  • Invest in the foundation of your firm’s online market presence
  • Convert more site visitors into leads
  • Develop more business

Trust Our Experts to Give Prospective Clients a New Fresh Look

Select the option that fits your firm’s needs and budget:

The Facelift
Our expert team will select new images and a new color scheme for your firm’s site.

The Update
Love the layout of your site but think the time has come for an updated design? We will update the overall design of your firm’s site (images, colors, fonts) without adjusting the layout. New Design-Same Layout.

The Makeover
Our expert team will redesign your entire site from the ground up, including new homepage and secondary page layouts, navigation, contact options, social media call outs, imagery, colors and fonts.

Maximize Your Online Investment
You probably spent a great deal of time building your firm website. Make sure you maximize your firm’s website marketing potential.

  • Create a more inviting site with modern layouts, imagery and color schemes.
  • Enhance your site’s navigation, call to action and contact options so prospective clients can better understand your expertise and how to easily contact the firm.
  • Be sure to eliminate all site usability issues and outdated code that will most certainly result in site visitors moving onto another law firm’s site.

Law Firm Website Hosting

Superior website hosting—including 24/7/365 reliability & security.

Migrate your law firm’s current site to the MileMark Media platform to:

  • Maximize your website’s performance
  • Take advantage of additional services available only to our customers
  • Demand More Value

MileMark Media Website Hosting offers you:

  • Detailed project management, our website team will ensure that your website migration goes smoothly with no downtime or errors due to our quality assurance testing process.
  • 2 hours per month of content updates to your website ensuring your firm’s website content is updated on a regular basis for returning clients and the search engines.
  • Access to our user-friendly content management system or send updates to our support team.
  • Detailed monthly website performance reporting providing insight into how visitors navigate your firm website allowing adjustments to convert more visitors into potential clients.

Leverage Our Law Firm SEO Expertise Today

Our law SEO experts ensure consistent, ongoing visibility in organic search results to drive prospective clients to your firm and convert those visits into leads. Our SEO processes are at the forefront of the online legal marketing landscape. We will create a custom program to keep your firm ahead of your competition and in front of qualified local prospects.

  • Law firm SEO: Effective SEO strategies are necessary to capture organic search results. Our law firm marketing experts will employ all the best practices to direct searchers to your website and will provide traffic and lead reports to show just how well your website is doing.
  • Local optimization: The Internet is a big place, but with local optimization you can make it much smaller and draw in clients that are right in your community. Our law firm marketing company will build your presence on Google My Business, Bing, Waze, Yelp, and other GPS and mapping services so qualified clients can find you.
  • Social media: Social media optimization works in coordination with local optimization and SEO to boost your brand awareness to both the search engines and qualified searchers. We will create or revamp all of your firm’s profiles on the major social media sites and use these profiles to post monthly blog posts that are customized and targeted to keep the interests of followers piqued.
  • Reporting and tracking: You cannot improve on what you do not track and so, we use Google Analytics to measure traffic to your website. One-click calling and live chat is also an essential part of law firm websites today. Our legal marketing experts can also set these tools up and track them so you understand more about potential clients trying to contact your firm.

Law Firm Social Media & Blog Marketing

Having a well optimized website enhances your firm’s visibility to potential clients. However, if your firm’s online marketing strategy focuses exclusively on search engine marketing you’re failing to take advantage of the social media revolution which has led to a significant change in consumer behavior. Blogs and social media activity each account for one third to over half of the online activity taking place. In order to effectively navigate this space your firm needs a comprehensive social media strategy that is far more than an infrequently updated blog and an empty Facebook page. Let our law firm social media & blog experts help your firm today.

MileMark Media Social Media Visibility can help your firm:

  • Build an online persona
  • Establish thought leadership
  • Boost networking potential
  • Expand its online presence

Law Firm Live Chat

Getting the attention of prospective clients online is difficult — your firm has 7 to 10 seconds to convince website visitors to contact you. Attract prospects with a professional, live online greeting 24 hours a day, seven days a week—even when you or other members of your firm or administrative staff are not available.

MileMark Media Live Chat enhances the experience potential clients have with your firm by providing an instant personal connection, anytime, from any device, contact our law firm live chat experts to assist you today.

MileMark Media Live Chat helps your firm:

  • Connect immediately with prospective clients
  • Capture leads that turn into clients
  • Easily follow up on all opportunities

57 percent of consumers believe that live help is among the most important features of a website, and half of consumers have used live chat or click-to-call1.

A Live Chat Solution Developed Specifically for Law Firms

MileMark Media Live Chat puts your firm in the position to win more business by successfully converting more website traffic into leads through private, real-time exchanges with site visitors.

MileMark Media Live Chat delivers:

  • Immediate engagement of all visitors to the firm’s website via a Live Chat pop-up window that appears after a customizable time delay.
  • Real-time lead-capture available 24/7/365 on your website. Live operators are always available to ensure website visitors receive a professional live greeting even when your firm is not available.
  • Trained chat representatives, skilled at gathering important details for law firms, who respond but do not provide legal advice.
  • Qualified leads, as our Live Chat operators only forward those leads that have a potential client’s phone number and/or email address.
  • Quick access to qualified leads and chat transcripts of conversations with prospective clients, automatically sent to your cell phone and/or email.
  • Prominently placed chat icons and windows on all website pages. Icons and chat windows are customized to match your firm website.
  • Fully customizable chat script that promotes your firm’s key differentiators.
  • Mobile compatibility ensuring visitors from mobile devices can also interact with the operators.

Improve your website’s ability to generate results by converting more visitors into clients
Visitors who most likely would have left your site are captured as leads.

Follow up on opportunities more efficiently
Respond to the most qualified opportunities for new potential clients by receiving chat transcripts with contact information and important details as soon as a chat session ends.

Inspire confidence and comfort with better customer service
Promote immediate engagement with your firm using the latest website technology. Assure prospective clients confidence they have found the right firm.

Leverage trained chat representatives
Utilize our trained operators who specialize in chat for law firms.

Contact A Skilled Law Firm Marketing Agency

It is important for your firm to be found whether your potential clients are sitting at home on their laptop or desktop PC or browsing on their tablet or mobile device while lounging at a coffee shop. Don’t be limited by the technological capabilities of your marketing company. Experience the MileMark Media design difference and know your law firm website is on the cutting edge of technology.

When you need help with your website, social media, or online presence, our team will be here to help. The law firm marketing experts at MileMark Media have the necessary experience to create professional websites and get them seen by qualified searchers. Call us today for a consultation to learn more about how we can help your firm.

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