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Legal Marketing > Attorney Videos

Attorney Videos

YouTube has over two billion users, which is nearly one-third of the Internet. While the video site may be known for publishing silly videos that go viral, today businesses of all kinds are using it to establish professional videos that get their brand seen, including law firms. Your firm’s presence on YouTube can reach prospective clients and help them develop a better understanding of your firm’s expertise. Our attorney video experts can help you create a professional video that grabs the attention of qualified leads and that will convert them into clients.

Benefits of Creating Custom Attorney Videos

Creating videos may not be one of your main priorities as you are running your law firm, but they hold many benefits you might be missing out on. The biggest benefits of creating attorney videos are as follows:

  • Establish a relationship with prospective clients
  • Encourage potential clients to contact your firm
  • Include an interactive feature on your firm’s website that is always changing
  • Provide visitors with an understanding of your expertise in certain practice areas
  • Improve your firm’s professional image
  • Give you the edge over your competition
  • Expand your online reach
  • Determine your return on investment

Common Types of Attorney Videos

Lawyers that want to create an attorney video and capitalize on the benefits above often do not know what types of videos to create. As long as you are creating videos that promote awareness of your firm and that reach potential clients, you can create any type of video you would like. Some of the most common types of attorney videos include:

  • Storytelling videos, such as a brief history of your firm
  • Videos that establish your firm’s expertise in certain practice areas
  • Answers to frequently asked questions within a certain area of law
  • Personal messages that create a comfort level with potential clients before they even contact your firm

Our Process for Attorney Videos

When creating your attorney video, we will:

  • Meet with you prior to the shoot to discuss your vision for the flow and concept of your video
  • Shoot the video using professional sound and lighting in your office to promote your image to potential clients
  • Provide you with two rounds of editorial feedback so you are guaranteed to be happy with the final product
  • Post your video to YouTube so it can reach the largest video community online, and other leading video sharing sites to reach more potential clients
  • Create reports and include them in our analytics package so you can see how many times the video was watched on your website

Call Our Attorney Video Experts Today

Creating a video and posting it to YouTube may not be the first thing you think of when it comes to your law firm marketing, but it is an important step of the process. When you want to expand your online reach and build a presence that will reach more qualified leads, call our attorney video experts today. We know how to create professional videos that are effective and that will attract potential clients. Call us today to learn more about how attorney videos can benefit your firm.

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We aren’t the type of company to over-promise and under-deliver when it comes to building your law firm website or brand. We have built hundreds of custom, responsive law firm websites completely up to Google’s latest mobile and optimization standards, we work hard toward each of our clients’ goals. We have 50+ years of combined legal marketing expertise at MileMark Media, we exclusively build and market attorney websites for the legal industry. We utilize only the best strategies from our dozens of studies and experiences on optimizing sites, conversions, trends and outcomes. Boost your presence online, contact our legal marketing experts for a free website consultation today.

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