Category Archives: Law Firm SEO

Best Google Business Practices For Moving Your Law Firm
How Law Firms Can Seamlessly Update Their Google Business Profile When Relocating Relocating a law firm involves numerous logistical challenges, and amidst the hustle, it’s crucial not to overlook your digital presence—particularly your Google Business Profile (GBP). A well-maintained GBP ensures that clients can find and trust your firm online. Here’s a comprehensive guide… Read More »

How Law Firms Can Get Featured in Google’s AI Overviews
Google’s AI Overviews are shaking up search results, putting AI-generated summaries front and center. For law firms, this means a major shift in how potential clients find you online. At MileMark Media, we specialize in making sure attorneys dominate their local markets, and that includes helping your firm appear in Google’s AI Overviews. Why… Read More »

Getting Exposure in AI Tools Like ChatGPT, Gemini, and Perplexity
The legal marketing landscape is shifting rapidly with the rise of AI-powered search and discovery tools like ChatGPT, Google Gemini, and Perplexity. While traditional SEO still matters, law firms must now think beyond Google rankings. Today, potential clients are asking AI tools for legal advice, attorney recommendations, and local law firm information. At MileMark… Read More »

Law Firm Marketing Trends for 2025
The legal industry continues to evolve, and in 2025, law firm marketing is more competitive and dynamic than ever. Leveraging the latest trends and proven strategies can set your practice apart, attract new clients, and ensure sustainable growth. Here’s a guide to essential marketing trends, best practices for website design, SEO, paid search, networking,… Read More »

The Impact of Internet Brands Buying FindLaw – What Law Firms Need to Know
Recently, Internet Brands, the parent company of Martindale-Nolo, expanded its reach by acquiring FindLaw, one of the largest legal marketing companies in the industry. If you are a current FindLaw customer, you might be wondering what this acquisition means for your law firm’s digital marketing and whether it’s time to consider other options. Here’s… Read More »

How Does Google & Bing Evaluate Law Firms?
In today’s digital-first world, where clients often turn to the internet before making decisions, a law firm’s search engine rankings can make or break its success. Having your law firm appear prominently on search engines like Google and Bing can help you capture potential clients searching for legal services. This guide explains how search… Read More »

Leveraging Social Media For Law Firm Marketing (2024)
In the dynamic landscape of social media, 2024 has seen an evolution in how platforms are utilized, not just by individuals but also by professional entities, including law firms. The most popular social media apps have transformed into vital tools for marketing, client engagement, and brand building. Law firms, traditionally seen as bastions of… Read More »

Top Strategies for Effective Local SEO for Law Firms
In today’s digital era, optimizing online visibility is paramount for law firms looking to connect with local clients. Local SEO, or Search Engine Optimization, is a vital tool for enhancing visibility within specific geographic areas. Here are some top strategies tailored for law firms, attorneys, and lawyers to boost their local presence effectively. Optimize… Read More »

Google Analytics 4 (GA4) for Law Firms: Enhanced Insights and SEO Benefits
In today’s digital age, law firms rely heavily on data-driven decision making to maximize their online presence and attract potential clients. To stay ahead of the competition and gain valuable insights, it’s crucial for law firms to upgrade to the new Google Analytics platform, Google Analytics 4 (GA4). This advanced analytics solution offers numerous… Read More »

How Will SEO For Lawyers and Law Firms Be Affected By Artificial Intelligence (AI)?
Artificial intelligence (AI) will have a significant impact on search engine optimization (SEO) for lawyers and law firms. Here’s how AI can affect SEO in the legal industry: Improved Search Results: AI-powered search algorithms, such as Google’s RankBrain, utilize machine learning to understand user search queries and deliver more relevant and accurate search results…. Read More »